Talent-1806

Edjona
SEO Specialist
Middle
Albania
Professional Summary
Edjona has around 4 years of experience in SEO and 2 years of experience managing paid advertising campaigns, including Google Ads and Meta Ads. Her expertise covers on-page, off-page, and technical SEO, as well as building and optimizing SEO-driven website content such as landing pages and blog content. She has hands-on experience working with tools such as Google Analytics 4, Google Search Console, and Ahrefs, which she has been using consistently throughout her SEO career. Edjona has also implemented SEO strategies for multiple websites, including content optimization, metadata management, and link-building. In her most recent role, she worked as an SEO Team Lead, where she developed SEO strategies and coordinated tasks across different team members.
Video of Talent
Portfolio
Education
Bachelor— Economic Engineering
Polytechnic University of Tirana
Certifications and Trainings
Experience
SEO Specialist | SEO Project Lead — Mar 2025 – Present
Develop and execute comprehensive SEO strategies aligned with business goals
Collaborate with web developers to implement SEO-driven website improvements
Monitor rankings, organic traffic, and conversions; optimize strategy based on performance data
Conduct ongoing audits to identify growth opportunities and technical issues
SEO Specialist | Theories Group — Feb 2024 – Apr 2025
Developed and optimized content strategies through keyword research and SEO audits
Implemented technical SEO improvements to enhance site performance and indexing
Coordinated PR and backlink campaigns to strengthen domain authority
Created high-quality, SEO-focused content to improve rankings and visibility
Web Developer | ALBGTC — Apr 2023 – Feb 2024
Designed, developed, and maintained company websites and digital platforms
Managed and optimized paid campaigns across Google Ads and Facebook Ads
Implemented and configured analytics tools (Google Analytics, Search Console, CRM systems)
Monitored performance data to improve traffic, conversions, and user experience
Built and integrated applications to enhance digital operations
Freelancer | Upwork — Nov 2022 – Mar 2023
Built and customized websites, e-commerce stores, and landing pages for diverse clients
Optimized websites for performance, security, and SEO best practices
Developed email newsletters and social media content to support marketing campaigns
Collaborated with clients to translate business needs into digital solutions
Web Master | Local Web — Apr 2022 – Mar 2023
Built and customized websites based on company and client requirements
Maintained and optimized websites for performance, security, and SEO compliance
Identified and resolved technical issues to ensure smooth site functionality



