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TALENT-78369

Mariam
Business Development Manager
Senior
Armenia
Professional Summary
Candidate is a Business Development and Sales Professional with over 4 years of experience specializing in outbound sales, lead generation, campaign management, and client relationship building across multiple industries including HR, software development, advertising, non-profit, and pharmaceutical manufacturing. Proven expertise in developing new business opportunities, managing sales pipelines, and executing targeted marketing campaigns to drive engagement and revenue growth. Skilled in producing engaging content and managing multi-channel advertising campaigns, collaborating with influencers and stakeholders to expand brand presence internationally. Experienced in data-driven decision-making, market analysis, and workflow automation to optimize sales processes and campaign effectiveness. Strong background in statistical programming, including dataset creation and regulatory compliance, with demonstrated ability to deliver submission-ready data for clinical and regulatory submissions.
Video of Talent
Portfolio
Education
National Polytechnic University of Armenia / Bachelor's degree in Computer Software Engineering
2020 - 2024
Certifications and Trainings
Experience
Business Development Manager
Industry: HR
Nov 2024 – Present
Developing new business opportunities and outbound sales strategies.
Managing client outreach and relationship building.
Collaborating with internal teams to optimize sales processes.
Business Development Representative
Industry: Software Development
Dec 2023 – Present
Identifying and reaching out to potential clients to expand market presence.
Managing outbound sales strategies including cold outreach and lead generation.
Building and maintaining relationships with key decision-makers.
Collaborating with teams to improve client acquisition.
Outbound Lead Generation and Campaign Management
Industry: Advertising
Sep 2022 – Dec 2023
Identified and generated high-quality leads through outreach strategies.
Executed campaigns boosting engagement and conversion rates.
Designed effective email templates.
Extracted market insights to support decision-making.
Implemented workflow automation for timely communication.
Analyzed email metrics to refine campaign effectiveness.
Content Creation
Industry: Non-profit Organization
Apr 2023 – Oct 2023
Produced engaging video content, posts, and visuals for Facebook, Instagram, and LinkedIn, driving increased engagement and follower growth.
Managed and optimized paid advertising campaigns across all platforms, ensuring targeted reach and high ROI.
Collaborated with influencers to launch campaigns across 6+ countries, boosting page visibility and expanding brand presence internationally.
Statistical Programmer
Industry: Pharmaceutical Manufacturing
Dec 2021 – Aug 2023
Annotated CRFs to align with clinical protocols and study designs.
Developed SDTM datasets to ensure CDISC compliance for regulatory submission.
Programmed ADaM datasets for statistical analysis, addressing study requirements.
Generated and validated Define.XML files for regulatory compliance.
Contributed to submission-ready datasets for eCTD submissions to the FDA.