Copywriter

Candidate has a diverse background encompassing content writing, journalism, social media management, and experience with AI tools. Their journey in content writing and journalism began in 2017, starting at a real estate development company where they crafted articles for various real estate platforms, agents, and realtors primarily based in the US. This role allowed them to delve into the nuances of real estate writing, offering insights, advice, and updates relevant to the industry. Subsequently, they transitioned to another company where they expanded their writing scope to cover a range of topics in English, including news, politics, finance, and technology. Notably, they authored several articles focused on Elon Musk, particularly analyzing his impact on various industries and his acquisition of Twitter. This experience showcased their ability to research and write compelling pieces on trending topics and influential figures. In addition to their writing prowess, candidate has experience creating copies tailored for social media platforms such as Facebook, Instagram, and LinkedIn. These copies were strategically crafted to provide real estate advice, highlight MLS listings, and promote products across different states, demonstrating their versatility in adapting content for diverse audiences and platforms.

International Black Sea University (IBSU) / Bachelor's degree, Journalism

2017 - 2021

International Black Sea University (IBSU) / Master of Business Management, Business, Management, Marketing, and Related Support Services

Oct 2022 - Jul 2024

Content Writer / Sales Manager

Industry: Travel Arrangements

Apr 2023 - Present

• Identified areas for collaboration and cross-promotion to develop reputation.

• Worked effectively with marketing team to develop strategy and drive engagement.

• Cultivated strong brand values for continued positive perception.

• Monitored social media trends to find opportunities to reach new audiences. Growth by 20%.

• Adapted to changing needs of service users by analyzing data and feedback to identify areas requiring improvement.

• Monitored recordkeeping to enforce high standards of document control and champion transparency.

• Implemented service-wide changes to drive satisfaction rates for service users by 15%.

• Collaborated with management team to strengthen operational delivery to meet high quality standards.

Content Writer

Industry: Internet Marketplace Platforms

Jan 2023 - Present

• Wrote marketing articles to promote product and services.

• Researched similar industry topics and integrated online sources to produce quality content. (3 Times per week)

• Used best practices in producing content to define mission of organization (5 Times per week).

• Edited and proofread written documents to correct grammatical errors and punctuation.

• Drafted product descriptions and blogs for clients.

• Distinguished needs of customers and customised content to address gaps.

• Developed key word and SEO guidelines to boost web traffic.

Content Writer

Industry: Undisclosed

Aug 2021 - Aug 2022

• Developed key word and SEO guidelines to boost web traffic (5 Times per day).

• Collaborated with writing team and content manager to develop strategic content.

• Coordinated with design team to integrate images and text for articles.

• Calculated impact and analyzed performance regarding delivered content.

• Modified and updated website content to deliver fresh newsfeed.

• Navigated WordPress to write and submit website copy.

• Produced engaging headlines to capture target audience (For 4 articles each day).

• Scheduled content releases to meet required deadlines.

• Researched similar industry topics and integrated online sources to produce quality content.

Social Media and Marketing Manager

Industry: Real Estate

Oct 2020 - Nov 2021

• Managed social media content, boosting profile views through target audience engagement.

• Maintained competitive market edge with fresh and unique content utilising trending audio and hashtags.

• Supported brand consistency with engaging content focused on brand mission and values.

• Interacted with clients daily, updating on projects and new developments.

• Supported business continuity by researching social marketing trends and effectively adjusting strategies.

• Increased Instagram engagement through strategic interaction with hashtags and follower comments.

• Curated content calendars across all social platforms, producing 3+ posts weekly.

• Monitored KPIs and provided weekly, monthly and quarterly performance reporting.

• Engaged consistently with Instagram community via direct messages to promote loyalty.

• Created behaviour-shifting campaigns to grow target market,engagement and brand awareness.

Content Writer and Social Media Manager

Industry: Information Technology & Services

Mar 2020 - Jan 2021

• Drove website traffic by writing witty and creative social media content and blog posts (3-4 per day).

• Adapted social media plan based on market research and customer data.

• Developed and implemented overarching social media strategies, informing decision-making on future campaigns.

• Scheduled social media posts using Hootsuite, optimizing reach and maximising community engagement.

• Analyzed competitor activity, identifying ways to diversify, expand and engage with target audience.

• Collaborated with designers to create impactful social media cards and content.

• Maintained brand values, verifying consistent copy and visual tone in line with brand guidelines.

• Brainstormed to generate original online campaign ideas, innovative social engagement strategies and compelling digital content