Social Media Manager

Candidate brings 7 years of extensive experience in social media management and content creation, primarily focusing on the gaming industry. Working for a game developer company in the Netherlands, they have managed a wide range of social media platforms including X, Instagram, Discord, LinkedIn, Facebook, and TikTok. Their responsibilities span from content creation to community management, involving tasks such as editing posts/videos, generating creative ideas, conducting recordings, providing team instructions, and moderating community platforms like Discord. Additionally, candidate is an adept content creator, regularly streaming on Twitch and showcasing strong communication skills both on-camera and within their team. They possess advanced video editing skills using Adobe Creative Suite tools like Premiere Pro, Lightroom, and Photoshop, as well as utilizing external apps for tasks like AI-driven caption creation. Their proficiency extends to managing various social media platforms and creating tailored content for different formats, including short-form content for platforms like Instagram Reels and long-form content for YouTube.

Herzen State Pedagogical University of Russia / Bachelor's degree, Pedagogy of English as Second Language

Sep 2011 - Jun 2015

Social Media and Community Manager

Industry: Computer Games

Oct 2021 - Present

• Successfully managed and grew company social media accounts (LinkedIn, Discord, Twitter, Instagram, TikTok, Facebook, Twitch, YouTube).

• Managed content calendars using Trello and Notion, ensuring consistent and high-quality posts across multiple platforms.

• Set and analyzed KPI's and adjusted strategies to optimize reach and engagement.

• Created and curated engaging multimedia content, including graphics, videos, live broadcasts and written posts.

• Nurtured a diverse online community, fostering a sense of inclusivity and belonging.

• Moderated and managed online forums (Steam, Reddit), responding to community inquiries and concerns in the respectful, professional manner, turning negative experiences into positive ones.

• Implemented initiatives to encourage user-generated content and community participation.

Content Creator

Industry: Software Development

Sep 2016 - Current 

• Developed and produced engaging live streaming content. 

• Implemented creative ideas and themes to maintain audience interest and foster a dedicated community.

• Established a unique brand identity through custom overlays, graphics, and consistent branding.

• Promoted streams through social media, collaborating with other content creators, and participating in relevant online communities.

• Successfully monetized the channel through subscriber revenue, donations, merchandise and sponsorships.

• Demonstrated proficiency in using streaming software, audio-visual equipment, and other technical tools to ensure a professional and seamless streaming experience.

• Monitored and analyzed stream analytics to understand viewer demographics, peak times, and popular content.

• Participated in industry conventions to network and build professional relationships.

• Moderated chat and maintained a positive and inclusive community environment.

• Worked closely with game developers and publishers as part of their marketing campaigns.

Community Manager

Industry: Computer Games

Jun 2021 - Jul 2021 

• Created and curated engaging multimedia content, including graphics, videos, and written posts.

• Hosted and moderated live broadcasts. 

• Conducted interviews with game developers.

• Moderated and managed online forums (Steam, Reddit, Xbox, PlayStation)