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TALENT-75252
Luka
Performance Marketeri
Senior
Georgia
Professional Summary
Candidate is an experienced E-commerce Manager with 6 years of expertise in scaling online stores, managing marketplaces, and optimizing conversion rates. With a background working with leading e-commerce brands and agencies, specializes in developing digital strategies, overseeing website performance, and executing data-driven marketing campaigns. With a deep understanding of Shopify and Magento, successfully led teams to implement seamless user experiences, drive revenue growth, and optimize advertising efforts across multiple channels.
Video of Talent
Portfolio
Education
Tbilisi State University / Bachelor’s degree in Business Administration
2012 - 2016
Certifications and Trainings
E-commerce Growth Masterclass - Udemy
Google Analytics Advanced Certification
Experience
E-commerce Manager
Industry: Retail & E-commerce
Jul 2021 - Present
Managing end-to-end e-commerce operations for a multi-brand online store.
Leading website migration to Shopify, improving UX and increasing conversion rates by 30%.
Developing SEO and PPC strategies, resulting in a 45% increase in organic traffic.
Overseeing product listing and marketplace expansion to Amazon and Etsy.
Digital Commerce Specialist
Industry: E-commerce Agency
Oct 2019 - Jun 2021
Spearheaded digital marketing campaigns for over 15 e-commerce clients.
Conducted A/B testing and conversion rate optimization strategies.
Managed paid media campaigns across Google Ads, Facebook, and TikTok.
E-commerce Coordinator
Industry: Fashion & Apparel
Jan 2019 - Oct 2019
Handled product launches, promotional campaigns, and CRM automation.
Collaborated with design and development teams to optimize UI/UX.
Implemented data-driven email marketing campaigns with a 20% CTR increase.
