Social Media Manager

Candidate brings over 4 years of hands-on experience, showcasing a diverse skill set across multiple facets of digital marketing. Their expertise spans digital advertising, content strategy, social media management, and conversion optimization, reflecting a comprehensive approach to boosting brand visibility, engaging audiences, and driving revenue. In their role at DGTL Agency, the candidate played a pivotal role in the advertising domain, with a strong focus on Google Ads and Display & Video (DV) ads. Their proficiency extends beyond advertising to content, where they actively contributed to content creation, demonstrating their versatility in both Georgian and English languages. In a subsequent role at Bene Creative, a logistics company, the candidate took charge of planning and implementing the advertising strategy across various platforms. From popular social media channels such as Facebook, Instagram, LinkedIn, and YouTube to unconventional platforms like WhatsApp, they demonstrated an ability to tailor marketing strategies to the unique needs of a logistic company.

Ilia State University / Master's degree, Communicate with the community

Sep 2023 - Sep 2025

The University of Georgia (Tbilisi) / Bachelor's degree, International Relations

2019 - 2023

Senior SMM & Advertising Specialist / BENE CREATIVE

Full-time

May 2023 - Present

Tbilisi, Georgia

• Team management

• Creation and implementation of advertising strategy

• Content creation and execution

• Planning and implementation of advertising strategy

• Market research and data collection

• Alignment of strategy

• Communication with customers

• Help team members

• Creation and development of strategies

Social Media Manager / DGTL Agency

Part-time

Sep 2022 - Aug 2023

Tbilisi, Georgia

• Managing social media platforms 

• Developing content lines 

• Optimization of business accounts according to needs

• Introduction of innovations

• Developing a social media strategy

• Creating video scenarios

• Preparation of the report

• Participating in the development of a marketing strategy

Social Media Manager / ebazaar.ge

Part-time

2022 - Nov 2022

Tbilisi, Georgia

• Managing social media platforms 

• Developing content lines 

• Participating in the development of marketing strategy

• Creating and monitoring internal content of the site 

• Managing E-mail campaigns

Project Sub-Manager / Franklin Club

Part-time

Oct 2021 - Apr 2022

Tbilisi, Georgia

• Communication with project participants 

• Making a schedule 

• Internal communication between club members 

• Managing internal media groups

Junior Social Media Manager / Gingers Ge

Part-time

Nov 2019 - Jun 2020

Tbilisi, Georgia

• Launching ads on social media (facebook / Instagram) 

• Market research and data collection

• Creating content for posts on social media 

• Preparing monthly reports