Content Manager

Candidate is a Digital Marketing Specialist with 4 years of experience in content creation, marketing operations, and campaign management across agencies and international companies. Skilled in digital strategy, team coordination, and performance tracking using tools such as GA4, Marketo, and GTM. Proficient in social media management, copywriting, and content production across TikTok, Instagram, YouTube, and Meta, with a strong background in automation, project management, and cross-market campaign execution.

International Black Sea University - Bachelor of Business Administration

2019 - 2022

Marketing Assistant

Industry: Undisclosed

Nov 2021 - Apr 2022

• Creating/Managing social media content and platforms of the brand (Meta accounts)

• Implementing Marketing campaigns and organizing promotional events

• ROI analysis

• Copywriting

Social Media Manager & Content Creator

Industry: Undisclosed

Jan 2022 - Aug 2022

• Creating content for Influencers/Creators and planning marketing campaigns

• Analyzing competitors, engagement, and relationships with the audience

• Managing social media platforms (Meta, Snapchat, Youtube)

• Organizing meetings and leading the marketing team

• Creating content using AI, CapCut, and Canva

Senior Operations Assistant

Industry: Financial Services

Apr 2022 – Jul 2022

• Strategizing process improvements for the App

• Managing the operational team training employees

• Monitoring QA of the UX

• Simplifying the process of product management

• Reporting to the headquarters in London, UK & Dubai, UAE

Marketing Operations Specialist

Industry: Higher Education

Sep 2022 – Dec 2023

• Knak/Digioh builds for email and web marketing

• Marketo Automation

• Managing asset delivery deadlines and internal QA process

• Campaign production and account set-up (GTM, Knak, Digioh, Zendesk, Marketo)

Digital Marketing Manager

Industry: Higher Education

Jan 2024 - Nov 2024

• Managing and coordinating the digital marketing team

• Representing the marketing team to cross-functional groups (Sales, Product, Data team..)

• Developing and executing the strategic PM tools for the ongoing campaigns

• Measuring and evaluating marketing performance; GA4

• Training employees - Created an 8-part course for the company to simplify the onboarding process of interns.

Content Creator

Industry : Undisclosed

Feb 2025 – Current

• Creating marketing materials for social media accounts (TikTok, Instagram, Facebook)

• Crafting social media content (posts, stories, reels, videos, carousels)

• Editing visual assets

• Managing social media calendar

• Copywriting