Professional Summary
Candidate is an SEO Specialist with 7 years of experience specializing in search engine optimization, content strategy, and digital marketing for blockchain, NFT, and cryptocurrency platforms. Skilled in conducting keyword research, optimizing on-page content, and implementing technical SEO strategies to drive organic growth. Experienced in managing backlink campaigns, performing website audits, and leveraging data analytics tools to track performance. Adept at developing SEO strategies tailored for Web3 projects, ensuring increased visibility and engagement in competitive digital landscapes
Video of Talent
Portfolio
Education
GIPA / Master’s Degree, Digital Marketing
2016 - 2018
GIPA / Bachelor’s Degree, Business Administration
2012 - 2016
Certifications and Trainings
Advanced SEO Certification – SEMrush Academy
Google Analytics Certification – Google Skillshop
Technical SEO Masterclass – Ahrefs Academy
Blockchain & Web3 Marketing Certification – Blockchain Council
Experience
SEO Specialist
Industry: Web3 Marketing
May 2023 - Present
Conducting keyword research and optimizing website content for improved organic rankings
Developing SEO strategies for blockchain projects, NFT platforms, and cryptocurrency exchanges
Managing link-building outreach and partnerships to increase domain authority
Analyzing SEO metrics and user behavior with Google Analytics and Ahrefs
Collaborating with content teams to create high-ranking blog articles and landing pages
Search Engine Optimization Manager
Industry: FinTech
Apr 2021 - Apr 2023
Led SEO campaigns for DeFi and blockchain-based financial services
Implemented technical SEO optimizations, including schema markup and page speed improvements
Managed SEO strategy for multilingual sites, ensuring optimized content for different regions
Conducted competitor analysis to identify opportunities for organic growth
Optimized conversion funnels and A/B tested landing pages for increased engagement
SEO Content Strategist
Industry: NFT Marketplaces
Jan 2019 - Mar 2021
Developed SEO content plans targeting NFT creators and buyers
Managed blog content strategy, aligning with trending keywords in Web3 and crypto
Optimized metadata and structured data to improve search visibility
Built high-quality backlinks from relevant blockchain publications
Monitored website performance and provided reports on organic traffic trends
Technical SEO Consultant
Industry: E-commerce & Blockchain
Oct 2017 - Dec 2018
Audited websites for technical SEO issues and implemented fixes
Optimized site architecture and internal linking for better search rankings
Ensured blockchain-related product listings were optimized for Google Shopping
Developed structured content strategies to improve crawlability
Conducted workshops on SEO best practices for content and marketing teams